Pearson x Lake: Tearaway Cycling Shoes/Born Unslippy® Pedalset
As the world’s oldest cycling company, Pearson has been championing innovation since 1860. In an exciting new collaboration with cycling shoe specialists Lake, Pearson is proud to announce the Pearson + Lake Tearaway Cycling Shoe. Designed for life on and off and on the bike, they’re the perfect choice for anyone tired of click-clacking around in cleats.
Grafted to a luxury Lake sneaker-trainer, the Tearaways feature proprietary RUG® technology. The acronym stands for ‘Road, Urban, Gravel’ because this really is the only cycling shoe you’ll ever need.
The Born Unslippy® pedals are designed to work only with the Tearaway shoe. It actively knows when to release the shoe (a bit like memory foam in premium mattresses), so you’ll never be caught out at traffic lights.
The Pearson + Lake Tearaways have been rigorously tested in a wide range of riding conditions. With a release so effortless, they had us singing their praises to Pearson customers in-store, many of whom are dedicated ‘cleat-heads’. You might even say the Tearaways put the ‘verse’ into versatile.
Product Features
Luxury Lake sneaker-trainer.
Proprietary RUG® technology (‘Road, Urban, Gravel’).
Vibram sole for durability.
Class-leading adherence.
Exclusive Born Unslippy® pedalset.
6 comments
Wow, fantastic innovation and super stylish new shoes from the Pearson team, brilliant effort guys.
I’m really excited about the opportunities for ‘tearaway’ technology. This could bring unparalleled security to the urban rider coping with our bumpy roads. I think the Pearson ‘Sticky fingers’ gloves could be another game changer, hope to see them released this time next year!
Clearly an April fool, but what a brilliant idea!